Marketing in 2026 is not only about spending money on ads. It’s all about getting better results with less budget. When the cost per click rises, the cost per acquisition increases, and marketers are under pressure to improve ROAS, they need to rethink how they advertise online. Here role of performance marketing strategy begins. Performance […]
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Hey readers, As you know, AI stamps its footprint in every industry whether it’s in health, finance, or education. AI is transforming every sector by improving efficiency, decision making, personalization, and innovation. In digital marketing industry, it has completely changed the way businesses connect with customers. It’s all done with the help of AI marketing […]
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Imagine you were listening to your favorite podcast and suddenly host was talking about any products or services that fit your interests. It does not feel like an ad. It’s a tactic of podcast advertising. Today, podcasts are one of the most effective ways to advertise. With millions of active listeners worldwide, podcast marketing and […]
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Are you ready to boost engagement on Instagram with its new feature ‘Repost on Instagram’? It’s like scrolling on Instagram and liking piece of content that captures your audience’s interest. But then you think, Should I repost this? Is it worth it? The answer in 2025 is resounding yes. Reposting has become one of the […]
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You always heard that money is required to make money. Well, that’s true in many cases—but not always. There is a way to earn money with zero investment and i.e. online Affiliate marketing. Among all online business models, affiliate marketing without investment is one of the best and easiest ways to earn money with low […]
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Your website ranks well on Google but you did not get clicks, so don’t worry, you are not alone. Most of the websites face this problem and there is only one silent culprit is zero click search. These zero click searches now account for over 65% of all Google searches which means most people never […]
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Do you ever think why your Instagram followers are not growing? In 2025, growing Instagram followers is not a choice, it’s a necessity. Instagram followers are not just a number, they are a community of members who connect with you. Instagram rules are getting stricter and AI powered detection is making it harder to use […]
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Choosing the right career path after the 12th is bit difficult decision. Old days are gone when traditional professions like engineering, accountancy, medicine, and government jobs were the only desirable options. Now students are smart and leaning toward careers that are skill-based, future-proof, and offer real-world opportunities right from the start. One such booming career […]
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Are you struggling with why your Google Ads are not performing as well as you want? One Imperative factor for your doubt is Quality Score. Quality Score is powerful metric that does not just affect how your ads are ranked, it directly impacts your costs, visibility, and overall campaign performance. If you run Google Ads […]
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Have you ever clicked on link and thought – That’s too long and ugly URL? That’s where vanity URLs come in. They solve the issue of those too long links. While some digital marketers might not take them seriously, vanity URLs play significant role in digital marketing to improve online presence and brand visibility. Vanity […]
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