When you think of Indian snacks, first name that comes to mind is Haldiram. Haldiram is not just a brand of snacks. With its traditional taste and quality this brand has transformed into India’s FMCG powerhouse with reach that now extends far beyond namkeens and sweets. This time we talk about Haldiram case study 2025 […]
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Standing out in the e-commerce market alongside big giants like Amazon and Flipkart with different strategies is quite commendable. Messho is one startup that quietly built something extraordinary by focusing on social commerce. The Meesho case study proves that every startup has its fair share of success and shortcomings but despite all the obstacles it […]
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“Amul The Taste of India” “Amul Doodh Peeta Hai India” “Utterly Butterly Delicious” These are not just slogans. They are part of how we grew up. Imagine you are having hot paratha on winter morning and you reach out for that familiar yellow and blue packet of butter. That moment of comfort is brought to […]
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The market is full of personal care products and Mamaearth quickly became ₹1000 crore success by offering toxin-free products, promoting sustainability, and using smart digital marketing to stand out in the crowded personal care market. But what’s the secret sauce behind its meteoric rise? The answer lies in blend of innovative strategies, deep understanding of […]
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Zomato Cloud Kitchen Zomato started its cloud kitchen operations in 2018. This move allowed them to expand their food delivery services by partnering with restaurants that operate delivery only kitchens. Introducing Blinkit by Zomato In June 2022 Zomato acquired Blinkit for approximately $568 million. Blinkit’s integration with Zomato’s core food delivery business provides a synergistic […]
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