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The Power of Influencers: How Ghar Magic Soap Went Viral on Social Media

July 30, 2025July 30, 2025Kritima MehraLeave a Comment

Ghar Magic soap has become the talk of the town nowadays. In such short period they went viral on social media just because of influencer marketing. From being small local product to becoming one of the best soap brands trending on social media, Ghar Magic Soap’s journey demonstrates how strategic influencer collaborations can create incredible […]

Zomato Case Study: Inspiring Journey To Become Market Leader

December 2, 2024April 29, 2025Kritima MehraLeave a Comment

Zomato Cloud Kitchen Zomato started its cloud kitchen operations in 2018. This move allowed them to expand their food delivery services by partnering with restaurants that operate delivery only kitchens. Introducing Blinkit by Zomato In June 2022 Zomato acquired Blinkit for approximately $568 million. Blinkit’s integration with Zomato’s core food delivery business provides a synergistic […]