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PPC (Pay Per Click) Course

(Mastering Pay-Per-Click Advertising)

Digital Marketing Course

About PPC Course

Pay-Per-Click (PPC) advertising Course allows individuals to create, manage, and optimize paid advertising campaigns on various digital platforms. When a user clicks on these ads, the advertiser pays a fee to the platform which is called "pay-per-click" PPC is an effective way to drive traffic to your website, generate leads, and increase sales. At Amritsar Digital Academy you'll master PPC advertising with our comprehensive training covering Facebook Ads, Google Ads, Bing Ads, LinkedIn Ads and Instagram Ads. .

Our PPC Certification course is designed by industry professionals with proper experience in the PPC. We teach you all the essential tools and strategies you need to stand out from the competition. From understanding the importance of using the right keywords to crafting perfect ad copies, we've got you covered.

What you will learn in PPC:Keyword research and analysis for identifying high-converting keywordsAd copywriting techniques to craft compelling and click-worthy adsSetting up and optimizing Google Ads campaigns for maximum ROIStaying updated with the latest PPC trends, updates, and best practices

₹ 2 - ₹ 4 Lakhs

average starting salary

Upskill & Earn More

Experienced Specialists can reach ₹8 Lakhs+

Flexible Work Options

Freelance or Work Remotely

10 Modules

Certifications

40+ Marketing Tools

Placement Support

Internship

Course Highlights

Digital Marketing Course
Digital Marketing Course

Introduction to PPC

Understanding Paid Search Key PPC Platforms Benefits of PPC

Digital Marketing Course

Keyword Research

Identify High-converting Keywords Keyword Research Tools Assess Search Volume

Digital Marketing Course

Ad Copywriting

Creating Click-worthy ad Highlighting Unique Selling Points Highlighting Benefits

Digital Marketing Course

Campaign Structure

Organazing campaigns Ad Extensions Usage Targeted Keywords

Digital Marketing Course

Bidding Strategies

Automated Bidding Bid Adjustments Cost-per-Click (CPC)

Digital Marketing Course

Tracking and Analytics

Conversion Tracking Utilize PPC Tools Performance Metrics

Digital Marketing Course

Remarketing and Display Advertising

Re-engaging Potential Customers Audience Segmentation Creative Ad Designs

Digital Marketing Course

Advanced PPC Tactics and Strategies

Conversion Tracking Ad Scheduling Audience Targeting

Digital Marketing Course

PPC Tools

PPC Tools (Google Ads , Bing Ads etc) Bid Management Platforms Analytics and Reporting Tools

This Course is for :

Students & Graduates
Bloggers
Freelancers
Career Changers
Marketing Professionals
Businessmen

Job Oppurtunities

Jobs you can apply for after completing this course

PPC Specialist/Manager

Digital Marketing Analyst

Search Engine Marketing Specialist

Social Media Advertising Manager

Freelancer

Student Testimonials

Inspirational stories from our students about their journey to success in the digital marketing world.

Frequently Asked Questions

What is Pay Per Click (PPC) course?

PPC is an online advertising model where advertisers pay a fee each time one of their ads is clicked. It's a way of buying visits to your site rather than earning them organically.

What will I learn in a PPC course?

You will learn about keyword research, campaign setup, ad creation, bid management, performance tracking, and optimization techniques for PPC campaigns on platforms like Google Ads and Bing Ads.

What are the benefits of learning PPC?

Learning PPC can help you effectively manage online advertising campaigns, increase website traffic, improve ROI, and gain valuable insights into consumer behavior and market trends.

What are the costs associated with PPC advertising?

Please contact our career counsellor 74010-74444.

Digital Marketing
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Curious? Ask Anything!

Students Trained

1000+

Total Students Placed

600+

Industry Experience

6+ years
Apply Now Before the Seats Are Gone

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